John Chambers, CEO of Cisco, delivered a keynote to 25,000 attendees at the huge Cisco Live conference earlier this month. During his speech he stated “Forty percent of businesses in this room, unfortunately, will not exist in a meaningful way Read More ... read more
Micro-content is exactly what you think it might be… a small bit of web content. It is often derived from longer (macro) content, but is much shorter and more eye-catching. Micro-content is meant to grab an audience’s attention to entice Read More ... read more
Are you struggling to come up with some powerful content for your website? Your next email campaign? Facebook? Perhaps something compelling to put on the backdrop of your trade show booth? Powerful client testimonials are your answer. Here’s why: 92% Read More ... read more