Content Marketing

CMOs and Social Media – How Tastes are Changing

Leadtail’s recent CMO survey revealed that not only are CMO’s social media habits changing – but that they are starting to rely on social media as an effective tool for engagement and personal branding. The survey analyzed the Twitter accounts of Read More ...

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Good Morning! This is Your SEO Wake Up Call

When I started creating copy for websites 10 (gah!) years ago, search engine optimization (SEO) was relatively simple. Find your keywords and then try to get them into the text a certain number of times without sounding like a total Read More ...

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3 Marketing Lessons from RuPaul’s Drag Race

Hi my name is Courtney. I’m a semi-recovering binge watching addict. A while back, I waxed poetic about Netflix’s original content approach, and now I’ve got a new love to confess. I’ve watched nearly all of RuPaul’s Drag Race – Read More ...

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