social media marketing

What Marketers are Doing Wrong With Social Media

John Chambers, CEO of Cisco, delivered a keynote to 25,000 attendees at the huge Cisco Live conference earlier this month. During his speech he stated “Forty percent of businesses in this room, unfortunately, will not exist in a meaningful way Read More ...

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Why Social Media for Business is Just Like Online Dating

You type up that first online dating profile—second-guessing yourself the whole time. “What if no one reaches out?” “Am I coming across as desperate?” “This is dumb, I’ll just stay single.” You’re experiencing a completely normal human emotion—self doubt. Let’s Read More ...

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How to Embrace Your Role as a Publisher

No matter what business you’re in, if you want to capture attention online (the kind of attention that really matters) you need to embrace your role as a publisher. I know you’re busy. I know you have thousands of things Read More ...

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