reading time: 1 minute Which marketing message grabs your attention? This video : OR… This brief description of the new product: A new iPhone app known as Word Lens will translate Spanish or English phrases instantly on the screen when you point your device’s camera lens at the foreign language words. I don’t even have an iPhone and I’m excited about this new app! So what did Quest Visual do right? They: Created a visual demonstration of the product, showing ease of use Kept it short and simple (and used a real person!) Showed us where to go to find out more Had fun with it! If you’re not using video to market your services online, you might want to reconsider. Video marketing is a great way to engage your audience, share your message, and show your “fun” side! Here are some tools you can use to help get you started: Flip Video BlipSnips iMovie Windows Movie Maker Share this:TwitterFacebook