The blog

a collection of insight, opinions and how-to advice on social media and content marketing

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How to Create a Social Media Strategy

As a business owner, you know that the marketing game has changed. The way you communicate with your customers, and market to your target audience, is so different from the way it used to be (back in the day), that Read More ...

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How Much Does SEO Cost?

In search of an SEO professional to help you improve your online visibility and drive more traffic to your website, but have no idea what to expect to pay? Well, you’re in luck. SEOMoz.org conducted a survey last year asking consultants Read More ...

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Yo, Are You Speaking the Same Language as Your Customers?

I’d like to go on record in saying that I’m completely addicted to AMC’s Breaking Bad–and I’ll tell you why. What sets “Breaking Bad” apart is the originality, cinematography, the acting–and the [smart] writing. I was hooked from the very Read More ...

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Why New Year’s Resolutions Don’t Work

Taking the lead from my pal, Ken Mueller of Inkling Media, who wrote “Flipping the Calendar: Looking Back and Looking Ahead,” I thought I’d share my thoughts on New Year’s resolutions–and why they’re not good for you. First, let me Read More ...

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How Will You Define Success in 2012?

I’m not sure if it’s the excitement of a new calendar year, or the sugar high I’ve been on since Saturday night, but I am even giddier than I normally am! (no…this is not the place to insert blonde joke..) Read More ...

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